Steve: [00:00:29] okay. I'm going to put a list of five things that we should talk about together. Then what makes a great dinner party? Okay. I'm also going to try something new in this show.

I'm going to have show notes that I take on my phone as we go. So during the moments that you're talking about, it seems like I'm temporarily not paying attention. It's because I'm writing something down to go in the show notes.

Sheyda: [00:00:48] That's typical. I feel like I, I know that about you.

I'm looking at my phone, not taking notes.

I'm just checking Instagram.

Steve: [00:00:57] Yeah, no, I figured you monster. I don't think I've gotten a bio this magnificent yet, via the Calendly form.

So instead of introducing you myself, I'm just going to read it cause it'll be, don't be embarrassed. This is delightful. Hello everyone. Welcome to supper time. I've got my grand Canyon tea cup and I'm here with Shayda say hi. Shader. I've just announced that I'll be embarrassing. Or by reading her magnificent bio that she submitted to the Calendly form.

So brace yourselves. Jade is the coolest person ever, and you're about to learn why born and raised in the South to two presion parents. Shana Marara has always felt a bit of an outsider,

Sheyda: [00:01:46] although it says Persian.

Steve: [00:01:48] I just assume I know Persian.

Sheyda: [00:01:52] I know that

Steve: [00:01:53] in my head, but I see this, and I assume that you wrote Parisian as a joke

Sheyda: [00:01:57] to the general public.

It's not it's,

Steve: [00:01:59] I mean, I do a little, okay. that's so great. she just didn't recognize and start leveraging it as a superpower until

Sheyda: [00:02:05] recently.

Steve: [00:02:07] This is good. She's learned that her empathy and ability to take a step back and observe rather than react, have allowed her to bring a vision to life by pulling together the best team, asking the right questions, and keeping everyone in the loop during the process.

She's fascinated by the why and because of this internal urge to learn. She can tap into what consumers desire. Vince understanding turns into experiences and content that stick with the audience, whether it's through art styling, social media, content creation, PR, onsite activation or community engagement, Shaya bridges, content to

Sheyda: [00:02:39] creation.

Steve: [00:02:41] That is good. A round of applause. Everyone around him. Applause. That was magnificent. shade is one of my favorite humans in the world because she has just such a vigor with which you live your life. I think a great way of just encapsulating that in describing it is that when all of the rest of us were just busy being exasperated in 2016 about the election, Shayda decided to take up painting.