Youtube Upload (ignore for TEDx or Ads)

• [ ] Create thumbnail and test with thumbsup.tv
• [ ] Test title variations with Headline Analyzer
• [ ] Upload video to YouTube
• [ ] Set video recording date
• [ ] Add thumbnail
• [ ] Add description
  • [ ] Include any needed resource links
  • [ ] Ensure sponsor CTA includes all needed detail and test link
  • [ ] Credit editor if needed
• [ ] Add tags
• [ ] Add end cards
• [ ] Add caption file
• [ ] Add cards
• [ ] Watch video to check for errors
• [ ] Add video to most relevant playlist(s)
• [ ] Schedule video for publish date at 8am EST

For All: Post-Publishing Promotion

• [ ] Build promotion campaign around video
• [ ] At least:
  • [ ] Share video to Twitter and Facebook
  • [ ] Share Instagram story
  • [ ] Answer initial comments after 24 hours